The Importance of Regular Checkups for Digital Signage Systems

Written by Ameera Surekha-Groen | 29-apr-2024

Before we begin, let’s quickly state the obvious. Digital signage issues often start small but can quickly lead to bigger disruptions if not caught early or neglected altogether.

Imagine your digital sign freezing or glitching right as customers walk by. These technical hiccups can hurt your business’s image and lose you sales.

In this post, I will show you how to recognise when your digital signage needs a checkup and describe what happens during these important maintenance checks to ensure your system runs flawlessly.

Signs Your Digital Signage Needs a Checkup

Keep your digital signage performing optimally by recognising these signs that suggest it is time for a professional checkup.

1. Slow Performance

If content loads slowly or transitions between messages are sluggish, your digital signage system might be facing memory limitations or software inefficiencies. 

This slow performance can frustrate viewers and detract from the effectiveness of your messaging.

2. Incorrect Display

Misaligned text, incorrect formatting or wrong colours can indicate issues with the software responsible for rendering the display.

This might happen due to corrupted files or errors in the system settings that distort how content is displayed, making your information difficult to read or unprofessional in appearance.

3. Unexpected Restarts

Systems that unexpectedly reboot could be experiencing hardware malfunctions, such as overheating components, or software conflicts that cause the system to crash.

Frequent restarts can lead to data loss or interruptions in your signage display, which could miss important communications to your audience.

4. Poor Image Quality

Over time, screens can degrade, leading to blurry images or colour issues. Alternatively, poor image quality can also arise from damaged cables or connections that transmit data to your screens.

Regular checkups can identify and rectify these issues to maintain clear and vibrant displays.

5. Audio Issues

If your digital signage includes audio that is delayed, echoing or stops working altogether, there might be problems with the audio hardware (like speakers) or the software controlling it.

Audio issues can severely impact the effectiveness of advertisements or announcements that rely on sound.

6. Error Messages

Frequent pop-ups of error messages or system alerts are a direct indication from your system that something is malfunctioning.

These warnings should not be ignored as they can pinpoint specific problems that need immediate attention.

7. Software Incompatibilities

After software updates, new issues may arise if the updated software is not fully compatible with your existing hardware or other installed software.

These incompatibilities can cause functionality issues, additional errors, or even system instability.

8. Increased Energy Consumption

An increase in the amount of electricity your digital signage consumes can be a subtle indicator of underlying issues.

Excessive power usage might suggest that your system is straining to perform basic tasks, which can be due to hardware failures or software inefficiencies.

Addressing these signs through regular checkups by a professional ensures that your digital signage system remains reliable and effective in communicating your messages.

 

What Happens During a MagicINFO Checkup?

When you schedule a MagicINFO Checkup, you are investing in the health and efficiency of your digital signage system. Our expert consultants take a meticulous and structured approach to ensure your MagicINFO environment performs at its best. Here is what you can expect during the checkup process:

1. Initial System Review

Our IT experts begin by assessing your current MagicINFO setup to understand how your digital signage is configured.

This includes a review of all hardware and software components, ensuring everything is interconnected correctly and functioning as intended.

2. Detailed Analysis

Using a proven step-by-step method, we dive deep into your MagicINFO account. This comprehensive analysis covers various aspects, from operational workflows to content management and device synchronisation. Our goal is to identify any discrepancies or inefficiencies that might be hindering optimal performance.

3. Security and Compliance Check

We evaluate your system’s security settings and compliance with current IT standards. This includes checking for vulnerabilities, outdated firmware or software that may expose your system to risks.

4. Performance Optimisation

During the checkup, we identify opportunities to boost performance. This includes upgrading software, adjusting settings for faster content delivery, and optimising your network configurations.

5. Report Generation

All findings from the checkup are compiled into a detailed report. This document provides long-term strategies to maintain and enhance system performance.

The report is designed to give you a clear understanding of your system's current state and actionable insights for future improvements.

6. Expert Recommendations

Our experts provide personalised recommendations based on the unique needs and goals of your business.

Whether it is adopting new features from the latest MagicINFO updates or adjusting your content management strategies, you will receive expert advice tailored to maximise your digital signage investment.

7. Follow-Up Support

After delivering the report, we schedule a follow-up call to discuss the key findings and recommendations.

This ensures you fully understand the report and can discuss how to implement the suggested changes, with the option for our team to assist further for an additional fee.

By the end of a MagicINFO Checkup, you will have a clearer picture of how your digital signage system is performing and a roadmap for keeping it running smoothly and securely.

Trust our experts to provide you with the insights and support you need to optimise your MagicINFO setup and enhance your overall digital signage strategy.